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FIT Fitbit, Inc. daily Stock Chart
FIT [NYSE]
Fitbit, Inc.
Index- P/E- EPS (ttm)-1.65 Insider Own0.10% Shs Outstand235.50M Perf Week-2.80%
Market Cap1.31B Forward P/E- EPS next Y-0.10 Insider Trans-86.91% Shs Float154.78M Perf Month-12.99%
Income-378.00M PEG- EPS next Q-0.01 Inst Own66.20% Short Float23.19% Perf Quarter-12.44%
Sales1.62B P/S0.81 EPS this Y-162.30% Inst Trans1.77% Short Ratio6.88 Perf Half Y-3.47%
Book/sh3.55 P/B1.57 EPS next Y60.00% ROA-24.10% Target Price6.96 Perf Year-21.13%
Cash/sh2.80 P/C1.99 EPS next 5Y25.30% ROE-40.60% 52W Range4.90 - 7.47 Perf YTD-2.63%
Dividend- P/FCF- EPS past 5Y- ROI-10.60% 52W High-25.57% Beta-
Dividend %- Quick Ratio1.90 Sales past 5Y- Gross Margin35.10% 52W Low13.47% ATR0.22
Employees1652 Current Ratio2.20 Sales Q/Q-22.10% Oper. Margin-22.70% RSI (14)38.49 Volatility3.03% 3.54%
OptionableYes Debt/Eq0.00 EPS Q/Q-551.70% Profit Margin-23.40% Rel Volume1.02 Prev Close5.53
ShortableYes LT Debt/Eq0.00 EarningsFeb 21 AMC Payout- Avg Volume5.22M Price5.56
Recom3.00 SMA20-4.85% SMA50-10.75% SMA200-5.77% Volume5,309,430 Change0.54%
Dec-15-17Downgrade Stifel Hold → Sell $6
Oct-20-17Reiterated Morgan Stanley Equal-Weight $6.50 → $7
Jul-31-17Reiterated Morgan Stanley Equal-Weight $7 → $6.50
Jun-23-17Reiterated Stifel Hold $7 → $6
Apr-25-17Initiated The Benchmark Company Buy $10
Jan-31-17Downgrade Citigroup Neutral → Sell $5
Jan-30-17Reiterated Mizuho Neutral $9 → $6.50
Dec-08-16Downgrade Deutsche Bank Buy → Hold $18 → $9
Nov-16-16Upgrade Pacific Crest Underweight → Sector Weight
Nov-04-16Downgrade Barclays Overweight → Equal Weight $24 → $10
Nov-03-16Downgrade Wedbush Outperform → Neutral $18 → $10
Nov-03-16Downgrade SunTrust Buy → Hold
Nov-03-16Downgrade Piper Jaffray Neutral → Underweight
Nov-03-16Downgrade Mizuho Buy → Neutral $20 → $9
Nov-03-16Downgrade Longbow Buy → Neutral
Nov-03-16Downgrade Citigroup Buy → Neutral
Nov-03-16Downgrade BofA/Merrill Buy → Underperform
Sep-29-16Downgrade Pacific Crest Sector Weight → Underweight
Aug-03-16Reiterated Leerink Partners Mkt Perform $18 → $16
Jul-12-16Initiated Wells Fargo Market Perform
Jan-18-18 03:14PM  3 of the Top Apple Inc. Acquisition Targets InvestorPlace
01:05PM  What Do Analysts Expect from GoPro in 4Q17? Market Realist
10:23AM  Millennials Struck Out With Stock Picks in 2017 Investopedia
Jan-12-18 03:25PM  Why Shares of Fitbit, Inc. Plunged 22% in 2017 Motley Fool
Jan-11-18 06:09PM  Will 2018 Be Fitbits Best Year Yet? Motley Fool
Jan-10-18 10:41AM  Gauging GoPros and Fitbits Future Earnings and Revenue Growth Potential Market Realist
10:41AM  How Fitbit and GoPro Stocks Performed in 2017 Market Realist
Jan-09-18 03:40PM  Why Garmin's Stock Gained 23% in 2017 Motley Fool
01:12PM  Fitbit for Kids? FIT Considering Smartwatch for Children InvestorPlace
10:33AM  A Look at Expected Growth for the Apple Watch in 2018 Market Realist
06:00AM  Fitbit Considers Developing Smartwatch for Kids Bloomberg
Jan-08-18 05:00PM  Harman Kardon audio wants to lighten your mood while driving with Moodscape Yahoo Finance
12:03PM  GoPro Stock Craters, But What Did You Expect? InvestorPlace
10:31AM  Fibit Inc Invests in Blood Glucose Monitoring Startup InvestorPlace
09:45AM  2 Stocks I Never Plan to Buy Motley Fool
09:00AM  Fitbit Community Grows to More Than 25 Million Active Users in 2017 Business Wire
08:00AM  The Garmin Vivofit 4 is an $80 Fitbit killer TechCrunch
Jan-07-18 02:30PM  Is Fitbit Inc. a Buy in 2018? Motley Fool
Jan-05-18 12:54PM  Fitbit is coming after Apple CNBC Videos
09:14AM  To catch Apple, Fitbit invests in a start-up making tiny device to track blood sugar for diabetics CNBC
08:10AM  Todays Research Reports on Trending Tickers: Fitbit, Inc. and GoPro, Inc. ACCESSWIRE
Jan-04-18 07:33PM  Can These Fitness Stocks Shape Up Your Portfolio? Motley Fool
02:24PM  Who sleeps more men or women? Fitbit's trove of data says... Yahoo Finance Video
01:13PM  Fitbit tracked 6 billion nights of sleepand found one simple change can help you snooze better CNBC
12:00PM  My Favorite Stock for 2018? Fitbit TheStreet.com
08:46AM  Wearables Stocks: What to Watch in 2018 Motley Fool
08:06AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
06:00AM  Exclusive: What Fitbit's 6 billion nights of sleep data reveals about us Yahoo Finance
Jan-03-18 10:37PM  The largest sleep study ever and how it can improve our lives Yahoo Finance Video
11:36AM  Black Mirror and Why Tech Should Be Feared Fortune
09:39AM  Fitbit Gains From Partnerships, Market Share Loss a Concern Zacks
Jan-02-18 02:09PM  Using tech to keep new year's resolutions Yahoo Finance Video +5.25%
09:46AM  Why Fitbit Stock Shed 17% in December Motley Fool
09:40AM  Yahoo Finance Live: Midday Movers - Jan 2nd, 2018 Yahoo Finance Video
Jan-01-18 11:35AM  ETFs with exposure to Fitbit, Inc. : January 1, 2018 Capital Cube
Dec-29-17 08:05AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
Dec-28-17 11:23AM  GoPro Inc Stock Price Not Cheap Enough Ahead of Key Earnings Report InvestorPlace
08:05AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
Dec-27-17 02:19PM  Why GoPro Inc Stock Has the Potential to Soar 50% InvestorPlace
Dec-26-17 01:22PM  Why Fitbit Inc Stock Could Easily Surge 20% or More InvestorPlace
Dec-25-17 08:05AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
Dec-23-17 06:46PM  What the Fitbit Ionic's First Update Means for Investors Motley Fool
Dec-22-17 11:46AM  Why Apple Inc.s Plan for an Apple Watch EKG Is Important InvestorPlace
08:03AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
Dec-21-17 04:50PM  Apple, Inc. Reportedly Looking to Add EKG Heart Monitor to Apple Watch Motley Fool
06:55AM  What You Must Know About Fitbit Incs (NYSE:FIT) Financial Health Simply Wall St.
Dec-20-17 11:12AM  The Simple Reason Why I Won't Buy Fitbit, Inc. Stock Motley Fool
Dec-19-17 03:24PM  FDA medical device proposal may skirt the law - legal experts Reuters
01:00PM  ETFs with exposure to Fitbit, Inc. : December 19, 2017 Capital Cube
12:31PM  Apple Inc. Customers Discover Hidden Apple Watch Fees InvestorPlace
Dec-18-17 10:30AM  The best tech gifts under $100 Yahoo Finance
09:40AM  Yahoo Finance Live: Midday Movers - Dec 18th, 2017 Yahoo Finance Video
08:30AM  Fitbit, Inc. breached its 50 day moving average in a Bearish Manner : FIT-US : December 18, 2017 Capital Cube
08:15AM  FitBit Downgraded on Weak Ionic Sales, Shares Fall 7.62% Zacks
Dec-17-17 11:00AM  Can Fitbit Stock Bounce Back After Last Week's 10% Drop? Motley Fool
Dec-16-17 02:31PM  Tech Stocks This Week: Apple's Acquisition, Twitter's Threads, and More Motley Fool
11:53AM  The Most Expensive Wearable Fitness Device of 2017 Motley Fool
Dec-15-17 04:30PM  Why CSX, Fitbit, and Sirius XM Holdings Slumped Today Motley Fool -7.62%
02:37PM  Fitbit Shares Plunge on Stifel Downgrade Motley Fool
02:26PM  The Afternoon Rundown: December 15, 2017 CNBC Videos
12:36PM  Fitbit is having a bad day TechCrunch
12:15PM  Fitbit shares plummet after Stifel downgrades to sell CNBC
12:05PM  Why Fitbit Stock Tanked More Than 10% Today Motley Fool
11:58AM  Is Fitbit Stock Doomed? 1 Analyst Thinks So Motley Fool
11:30AM  Heres Why Fitbit Shares Took a Dive Again Fortune
11:26AM  Commentary: The Top 3 Digital Health Trends to Watch In 2018 Fortune
09:01AM  Fitbit: Sell, Says Stifel, Opportunities Squandered Barrons.com
08:12AM  Fitbit stock falls as Stifel Nicolaus sees 'no sightlines to profitability' MarketWatch
Dec-14-17 11:23AM  Fitbit Inc Focus on Health Tracking Could Lead to a Buyout InvestorPlace
10:21AM  Fitbit needs more product refreshes to drive growth: analyst MarketWatch
Dec-13-17 10:18AM  Tracking Fitbit Inc Time To Put It Back on Your Watchlist InvestorPlace
09:27AM  Fitbit (FIT) Aids Keller Williams to Expand Wellness Program Zacks
08:39AM  3 Reasons Fitbit Inc Stock Could Get Even Healthier in the New Year InvestorPlace
Dec-12-17 04:09PM  Blue Apron Holdings Inc Stock Is Not a Bargain Right Now InvestorPlace
02:45PM  Fitbit Inc Stock Is Interesting but the Math Just Doesnt Work InvestorPlace
01:48PM  Keller Williams Selects Fitbit for Expansion of National Wellness Program Business Wire
12:45PM  Why Fitbit, Inc. Stock Jumped 11% in November Motley Fool
10:33AM  Fitbit (FIT) Stock Gains on Settlement of Jawbone Lawsuit Zacks
09:59AM  There Still Isnt Any Reason To Buy Fitbit Inc Stock InvestorPlace
07:58AM  4 tips on protecting your money from bubbles even if youre holding bitcoin MarketWatch
Dec-11-17 07:45PM  Here's Where Things Went Wrong for Fitbit Inc in 2017 Motley Fool
04:15PM  SNF Wins The Night But Loses Viewers: LIVE MARKETS BLOG TheStreet.com
02:33PM  Fitbit Moves Into Higher-End Devices Motley Fool
01:26PM  Is Fitbit Inc. (FIT) a Buy? Motley Fool
01:07PM  Teva Rises After Announcing Launch of Generic Viagra: LIVE MARKETS BLOG TheStreet.com
12:47PM  Employers Post Fewer Job Openings as Hiring Increases: LIVE MARKETS BLOG TheStreet.com
12:17PM  Fitbit stock hits highest price since January as Jawbone lawsuit ends MarketWatch
11:27AM  Fitbit Settles Trade Secret Theft Lawsuit With Former Rival: LIVE MARKETS BLOG TheStreet.com
09:57AM  3 Reasons to Be Bullish on Fitbit Inc Stock InvestorPlace
08:14AM  Stocks making the biggest moves premarket: ADP, FIT, X, LKQ & more CNBC
Dec-09-17 01:25PM  What Hot New Tech Gadgets Mean for the Companies That Make Them Motley Fool
Dec-08-17 04:30PM  Fitbit and Jawbone Announce Resolution of All Outstanding Civil Litigation Business Wire
08:03AM  See what the IHS Markit Score report has to say about Fitbit Inc. Markit
Dec-07-17 01:43PM  ETFs with exposure to Fitbit, Inc. : December 7, 2017 Capital Cube
10:50AM  United Airlines is first carrier to offer dedicated apps for Google Assistant, Fitbit American City Business Journals
08:10AM  Todays Research Reports on Trending Tickers: TiVo Corporation and Fitbit, Inc. ACCESSWIRE
Dec-06-17 09:36PM  Fitbit Expands Ionic App Catalog Motley Fool
02:50PM  United Airlines is first carrier to offer dedicated apps for Google Assistant, Fitbit American City Business Journals
Dec-05-17 09:56AM  Fitbit stock rises after Ionic smartwatch app additions MarketWatch
09:00AM  Fitbit Delivers First Fitbit OS Update for Fitbit Ionic with New Apps and a Smarter Experience Business Wire
Fitbit, Inc. designs and sells connected health and fitness tracking devices. The company offers Fitbit Zip, an entry-level wireless activity tracker that allows users to track daily activity statistics, such as steps, distance, calories burned, and active minutes; Fitbit One, a clippable wireless tracker, which tracks floors climbed and sleep, as well as daily steps, distance, calories burned, and active minutes; and Fitbit Flex 2, a water-resistant fitness wristband that tracks pool swims comprising laps, duration, and calories burned in the Fitbit App. It also provides Fitbit Alta, a customizable wristband that offers call, text, and calendar notifications when paired with the user's phone and SmartTrack automatic exercise recognition; Fitbit Charge 2, a wireless heart rate and activity wristband; Fitbit Blaze, a smart fitness watch that provides multi-sport functionality, tracks outdoor cycling activity, and run cues; and Fitbit Surge, a fitness watch that features a GPS watch, heart rate tracker, activity tracker, and smartwatch. In addition, the company offers Aria, a Wi-Fi connected scale that tracks weight, body fat percentage, and BMI. Further, it provides Fitbit Accessories that include bands and frames for Fitbit Blaze; bands for Fitbit Charge 2, Fitbit Alta, and Fitbit Flex 2; bangles and pendants for Fitbit Flex 2; colored clips for Fitbit One and Fitbit Zip; and device charging cables, wireless sync dongles, band clasps, sleep bands, and Fitbit apparel. It provides its products through consumer electronics and specialty, e-commerce, mass merchant, department store, club, and sporting goods and outdoors retailers; wireless carriers and distributors; and corporate wellness channels, as well as directly worldwide. The company was formerly known as Healthy Metrics Research, Inc. and changed its name to Fitbit, Inc. in October 2007. Fitbit, Inc. was founded in 2007 and is headquartered in San Francisco, California.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
MISSAN ANDYEVP, General Counsel, Sect.Jan 15Option Exercise0.009,1720124,153Jan 17 07:02 PM
CALLAGHAN JONDirectorJan 02Sale5.9115,00088,6021,719,090Jan 03 05:06 PM
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PARK JAMESPRESIDENT, CEO, COBDec 15Option Exercise0.0024,330074,066Dec 19 05:03 PM
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FRIEDMAN ERIC N.CTODec 15Option Exercise0.004,113019,288Dec 19 05:01 PM
MISSAN ANDYEVP, GC, & SECRETARYDec 15Option Exercise0.0021,9720126,447Dec 19 05:02 PM
Devine Jeffrey PEVP of OperationsDec 15Option Exercise0.003,33307,524Dec 19 05:00 PM
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MISSAN ANDYEVP, GC, & SECRETARYDec 01Sale6.815,00034,067104,475Dec 05 04:47 PM
MURRAY STEVEN JOSEPHDirectorNov 15Sale6.09966,6415,886,8443,000,000Nov 16 06:52 PM
MURRAY STEVEN JOSEPHDirectorNov 08Sale6.052001,2103,966,641Nov 13 05:46 PM
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CALLAGHAN JONDirectorOct 02Sale6.8915,000103,3821,764,090Oct 03 05:35 PM
MISSAN ANDYEVP, GC, & SECRETARYSep 27Sale7.0025,000175,00085,133Sep 29 05:13 PM
PARK JAMESPRESIDENT, CEO, COBSep 15Option Exercise0.0024,328058,878Sep 19 07:48 PM
ZERELLA WILLIAMCFOSep 15Option Exercise0.0010,746028,362Sep 19 07:48 PM
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FRIEDMAN ERIC N.CTOSep 15Option Exercise0.004,112016,692Sep 19 07:46 PM
MISSAN ANDYEVP, GC, & SECRETARYSep 01Sale5.915,00029,53071,419Sep 06 04:15 PM
CALLAGHAN JONDirectorSep 01Sale5.9015,00088,5291,779,090Sep 05 02:45 PM
Flanagan Glenda JDirectorAug 17Buy5.4818,24899,99929,753Aug 21 05:06 PM
MURRAY STEVEN JOSEPHDirectorAug 07Sale5.73500,0002,865,0003,966,841Aug 09 04:58 PM
MISSAN ANDYEVP, GC, & SECRETARYAug 04Sale5.685,00028,39680,332Aug 08 04:58 PM
CALLAGHAN JONDirectorAug 01Sale5.0915,00076,3861,526,702Aug 02 04:46 PM
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PAISLEY CHRISTOPHER BDirectorJun 05Buy5.3925,000134,74036,442Jun 06 06:11 PM
CALLAGHAN JONDirectorJun 01Sale5.5715,00083,4961,556,702Jun 09 03:17 PM
MISSAN ANDYEVP, GC, & SECRETARYJun 01Sale5.5710,00055,65862,702Jun 21 07:13 PM
MURRAY STEVEN JOSEPHDirectorMay 26Sale5.33500,0002,665,0004,466,841May 30 05:13 PM
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PAISLEY CHRISTOPHER BDirectorMay 25Option Exercise0.0011,442011,442May 30 04:59 PM
Flanagan Glenda JDirectorMay 25Option Exercise0.0011,505011,505May 30 04:58 PM
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MISSAN ANDYEVP, GC, & SECRETARYMay 05Sale6.1510,00061,49072,702May 09 04:47 PM
CALLAGHAN JONDirectorMay 05Sale6.1515,00092,2611,571,702Jun 09 03:13 PM
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